BrandMAX brings together a cross-section of like-minded marketing directors and CMOs for a collective rethink. A unique opportunity to take a step back and assess common practice, gain new perspectives, ideas and inspiration to fine-tune and propel the effectiveness of your marketing and brand.
BrandMAX gives you access to architects of some of the world’s most impactful marketing and communications – those who are at the leading edge of brand optimisation and are driving top marketing ROI.
Designed by leaders in marketing, for leaders in marketing, this event gathers more than 150 key executives from the world of marcomms to tackle the biggest challenges in the industry, as an industry.
Through a compact one-day programme, packed with only the core issues the industry are facing in driving return from their marketing, this event will feature a range discussions, break-out sessions and interactive voting so that you get the chance to make the most of you time and take control of the agenda.
Creating a competitive advantage for delegates, BrandMAX is THE place to be to find out the latest trends, insights and developments in optimising your brand and ROI.
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The 2013 event is currently in production, to get involved please contact firstname.lastname@example.org
2012 attendees included senior marketing representatives from:
Weetabix - Barclays Bank - Britvic - Coca-Cola - BBC Worldwide - Sony - Which? - Whyte & Mackay - TripAdvisor - First Direct - Vodafone - Hyundai Motor UK - Google - Nokia - Engage Mutual Assurance - Sainsburys - Towergate Insurance - The Jordans & Ryvita Company - Friends Life - Best Western GB - Citibank NA - RSA - The Carbon Trust - McLaren Marketing - Chartis Insurance - Ford Motor Company - Ocean Finance - Aston Martin - PepsiCo - Age UK - Transport for London - Brown Forman Beverages - Lexus Division UK - Ladbrokes - Kraft-Foods - Harrods - Nationwide - Hain Daniels Group - Acromas - Warehouse Fashions - Cisco - Direct Line Group - Expedia - Hiscox - Expedia - Comic Relief - Paddy Power - Moneysupermarket.com - Kimberly Clark Europe - Hallmark Cards - IHG - Diageo - Ella's Kitchen - The Open University - Goodwood - amongst others!
'Vikings', the popular cable series in the US, launches exclusively on Lovefilm Instant in the UK today, the first time a major TV series has aired on the service ahead of broadcasting channels.
A 1960s classic ad starring Tony Hancock for eggs, Carling's humorous take on male bonding and a recent ad for Thinkbox itself are 3 great TV ads that Elizabeth Fagan, executive marketing director for Boots, admires but had nothing to do with. Her choices are the latest in our series in association with Thinkbox.
Unilever's Dove brand is facing a backlash on Facebook and Twitter over its decision not to pull advertising from Facebook.
"We never expected to be a UEFA Champions League sponsors for 21 years", says senior Ford marketer Mark Jones, ahead of this year's final, while other sponsors undertake an array of marketing activity.